Giving USA Insights

Giving USA 2008 study highlights

Giving, Volunteering, and Happiness

If giving makes you happy, why don’t people give more?  I recently encountered an interesting answer to this question, thanks to Stanford University’s Center for Social Innovation.  Last fall, Stanford marketing professor Jennifer Aaker published a podcast and related journal article about people’s mindsets toward giving.  Her team’s research and experiments showed that asking people [...]

Effective Giving During the Downturn

The University of Pennsylvania's Center for High Impact Philanthropy launched a three-month project to help donors find high-impact giving opportunities during the downturn. The first article provides the following ideas: Support and expand community health centers Get the word out on legitimate foreclosure prevention programs Support organizations and collaboratives that break down silos between different government-supported [...]